Hit Reset Campaign

Glorious Gaming’s ‘Hit Reset Event’ Campaign was created to spotlight Glorious’s current products and alerting customers to on-going sales. I was tasked with creating brand cohesive visuals across our marketing channels (paid media, social media, web and email) to maximize reach and drive brand awareness.

Client:

Glorious Gaming

Role:

Marketing Designer

Year:

2024

Glorious Hit Reset
Glorious Hit Reset
ad designs
ad designs

Process

The design process was both creative and data-driven, aligning visuals with Glorious Gaming’s identity while meeting performance goals.

  1. Research and Strategy: First, we analyzed audience preferences and competitors to craft messaging that resonated with gamers and supported our sales goals.


  2. Layout Structure: Secondly, we created clean, organized layouts that highlighted product features and sales messaging, ensuring a seamless experience.


  3. Imagery Selection: We then focused on using dynamic, product-focused imagery to showcase performance and quality, driving sales and engagement.


  4. Finalization and Rollout: Last but not least, we refined the designs based on feedback and optimized them for each platform to ensure consistency and maximize engagement across web, social media, and email.

Color Palette and Typography

Color Palette, Typography & Intergration

We chose bold, vibrant colors and sleek neutrals to bring Glorious Gaming’s refreshed identity to life. Paired with Space Grotesk and Work Sans, the design strikes the perfect balance of modern flair and approachable energy for the 'Hit Reset Event' branding

email design
email design
Website design
Website design

Key takeaways

The Hit Reset Event Campaign kept Glorious Gaming’s bold identity strong across platforms, using dynamic imagery to engage the audience. With a data-driven approach, we optimized designs for higher conversions and sales, ensuring consistency and impact across web, social, email and paid media.